“Optimus completely exceeded what I was expecting to receive. I appreciate the dedication and hard work.”
- Glenn Gaidousek
Dog House Grill
I was thinking today about a company that used to be one of our biggest competitors, Ethos 360, and how much we can learn from a company that just plain didn’t do the right thing when exiting the industry. You can read the story here, but basically Ethos 360 shut down in mid-October due to [...]
Famous venture capitalist, author, and speaker Guy Kawasaki said in his book, The Art of the Start, “Of the effort you put into write a business plan, 80 percent should go into the executive summary. These are the most important paragraphs of your organization’s existence.” Knowing just how important the executive summary is can scare [...]
So you have a great idea for a new business and you are ready to move forward. You need some financing and to hash out all of the details. It’s time to develop your business plan. Many entrepreneurs make key mistakes at this step, some of which can ultimately result in the demise of the [...]