Blog
3 Key Observations from Pre-SXSW Startup Crawl
It was a great experience for our team to take part in Pre-SXSW Startup Crawl on Thursday night at Capital Factory down in Austin. As
3 Reasons Entrepreneurs Should Value Their Time Over Everything Else
If you’re a true entrepreneur, you know that your time is more valuable than anything else. There are only 24 hours in a day, and
3 Reasons Why Getting Started is the Hardest but Most Important Step in Your Startup
So you have a great idea? You’re like many of us in this world, and you may even have several good ideas. The reality is
Know Your Resources
As an entrepreneur seeking to launch a new business venture, it is important to understand what resources are available to enhance the potential for success.

Client Success: 4 the Love of Dance – Frisco, TX
Kristen Shepherd came to Optimus needing a business plan for her startup dance studio. Having gone through her personal cash reserves, she needed capital to
2015: In Review
2015 was a busy year for Optimus. We wrote more than 100 business plans for new clients, attended numerous networking events, and learned valuable information