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When making a purchasing decision, it’s important to consider the value of the product and any additional benefits. For example, while Optimus Business Plans may not always be the cheapest service, we offer six months of unlimited revisions and provide funding search assistance for our clients. Value-added benefits can potentially save you and your new business quite a bit of money. A few aspects to consider include:

  • Tenant Improvements – If you are renting a space, how much will the property owner allot for improvements to the space? Is there a set budget for certain items like flooring or lighting?
  • Used Equipment – For certain industries, purchasing used equipment can significantly reduce startup costs. Used restaurant equipment, such as walk-in freezers and stoves, can be purchased for nearly half off the initial price.
  • Cross Promotion – Do you have any resources that can provide you with certain services you need at a reduced price? For example, if you are opening a salon, you may be able to provide services at a discount to a client in exchange for marketing or interior design services.

There are an unlimited number of potential value-added benefits when it comes to purchase decisions, and it is important to weigh your options. Whether it’s a month of free rent or free marketing in exchange for services, be sure to ask questions to ensure you are getting the best value.

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